We GLOW with Pride

#WeGLOWwithLOVE

Wilhelminaplein

Can a rainbow arch radiate more love than this? We are curious!

At the end of Prins Hendrikstraat, you’ll find a colorful gate designed by the Eindhoven Rainbow Collective. This collective, consisting of Proud ASML, COC Eindhoven and Region, TNO Pride, Queer 040, and DayDayGay, worked with the Lichtjesroute to create a magical passage. The result is a beautiful arch, lit by hundreds of lights, where unicorns blow rainbow hearts toward each other.

The light artwork, #WeGLOWwithLove, stands for freedom—the freedom to be yourself, love who you want, and celebrate the uniqueness of everyone. The unicorns on the gate, a symbol of the LGBTQIA+ and queer community, empower everyone to celebrate diversity.

This collaboration is especially remarkable as it marks several milestones: the 80th anniversary of Eindhoven’s liberation, the 40th anniversary of the Lichtjesroute, and the 10th anniversary of ASML Proud. For the first time, different LGBTQIA+ and queer organizations have come together to create a light artwork for GLOW. The arches symbolize connection, acceptance, and the joy of being yourself.

Impressed by this artwork? Share your best photo with us and use #WeGLOWwithLove!

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About the artist

Eindhoven Rainbow Collective

The Eindhoven Rainbow Collective is a colorful collaboration of diverse LGBTQIA+ and queer networks within the city of Eindhoven. They represent inclusivity in the workplace (Proud ASML, TNO Pride), in society (COC Eindhoven and Region), and in social activities (Queer 040, DayDayGay). “We are proud of our collaboration with the Lichtjesroute Foundation, a local volunteer organization committed to preserving freedom and celebrating Eindhoven as a city of innovation. Together, we bring the power of diversity and connection to life in our city.”

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