Boer Bier Water

Mouttorens

Say Lieshout, and you say Royal Swinkels. And say Royal Swinkels, and you say Lieshout. The connection between this village, this region, and the renowned brewery is rock-solid, spanning more than three centuries. You see it in the local people who work at Swinkels, in the community initiatives Royal Swinkels supports, and in the purified water the brewery returns to local farmers after use. With it, they keep their groundwater levels balanced—a welcome relief, especially when you think back to last year’s dry summer!

The light artwork BOER. BIER. WATER. (Farmer. Beer. Water.) makes this extraordinary bond tangible. Projected onto the monumental malt towers of Royal Swinkels is a static image, across which a time-coded, full-color laser moves. Bit by bit, the laser writes the story right where the beer is brewed. The next time you enjoy a beer, you might just find yourself thinking back to the farmers here. How special is that?