About the artist
Hugo Vrijdag
Hugo Vrijdag (1970) graduated from the Design Academy Eindhoven. As a visual artist and designer, he combines his fascination with technology with storytelling. He writes stories that are made into films, in which the props he designs play the leading role. He is a co-founder of the science centers De Ontdekfabriek (Eindhoven), Het Ontdekstation (Tilburg), and the Uitvindfabriek (Breda). Over the years, Hugo Vrijdag has created artworks in public spaces and light installations for previous editions of GLOW, including the projects ‘Birds’ and ‘Sunflowers for Van Gogh.’ A hallmark of his work is the combination of narrative and technology.
GLOW aims to raise awareness among children about their role on Earth in an accessible way. By reaching children at a young age, a development is set in motion that contributes both personally and collectively on a societal level. Through the children’s education program, GLOW emphasizes not only the value of art but also the importance of environmental conservation. By involving children in art and at the same time emphasizing sustainability, they are encouraged to actively think about their impact on the world and to drive positive change. GLOW hopes to contribute to shaping a generation dedicated to a more sustainable future.
